Cart Gaze
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For optometry & eye care practices

The patient overdue for an eye exam, or one who just cracked a lens, books the practice that answers.

Take the booking and recall patients due for their annual, with every call answered while your team works the optical floor.

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The front of house in a practice
What it is

An answered line, in your practice’s voice

Exams and eyewear both start with a call your front desk cannot always catch from the optical counter. We answer every one, send your booking link, and handle insurance and frame questions from your script.

Where it leaks

Every practice in this specialty loses the same four ways

None of them is a staffing problem you can hire your way out of, which is why they persist.

The new-patient exam books whoever picks upA first-time caller booking an exam is a patient and an eyewear sale in one. The desk is fitting frames, and the call rings out.
Annual-exam recalls never get sentPatients due for a yearly exam are predictable revenue, but the recall depends on a busy front desk. It slips, and the eyewear refresh goes with it.
‘Do you take my vision plan?’ decides the bookingPatients want to know you take VSP, EyeMed or their medical plan. If the answer waits on a callback, they book elsewhere.
Contact and eyewear follow-ups slipContact-lens reorders and second pairs are easy sales that depend on someone reaching out. Without follow-up the patient reorders online.
See what yours is costingFree, on your own numbers, in about two minutes.
A normal day

The question you answer forty times a week.

The question you answer forty times a week.Let the greatest hits answer themselves.
Every business has a greatest-hits album.What are your hours? Do you take walk-ins? Where do I park? How much is a cleaning? You could sing these in your sleep.
Every repeat answer costs a fresh one.While you explain parking for the ninth time, a new caller is ringing — and hanging up.
Teach it the hits once.Your hours, your prices, your parking, your policies. It answers instantly, exactly how you wrote it.
You keep the interesting calls.Anything new, delicate, or complicated comes straight to a human. The robot only sings the covers.
What we build

Tuned to how your practice actually runs

It lives on tools you own, so you always have the keys. The receptionist is priced below; the rest are separate builds, quoted on their own.

01

AI front-desk line

Answers every call in your practice’s voice while your team is at the optical counter.

  • Answers the vision-plan question from your script
  • Sends your booking link on the call
  • Clinical questions go to your team
missed callsfront desk
02

Annual-exam recall

Pulls the patients due for their yearly exam.

  • Reminds by text and email, on your cadence
  • Sends your booking link to everyone who replies
  • The recall stops depending on the front desk
recallreminders
03

Missed-call text-back

When a call still rings out, an instant text goes back with your booking link.

  • Fires the moment the call rings out
  • The caller books from the link
  • A record instead of a voicemail
follow-up
04

Contact & eyewear follow-up

Nudges contact-lens reorders and eyewear refreshes on the cadence you set.

  • Routes the sale to your optical team
  • Easy revenue stops drifting online
reordersoptical
The front desk mid-morning in a practice
How it runs

Inbound call to booked exam

Starts when inbound call rings out or hits after-hours / lunch.

Booking link sent and confirmed, logged for your team.

Book a call
01
Answer & greetPicks up in your practice’s voice, no voicemail
02
Qualify the callerNew or existing patient, exam type, and vision plan
03
Answer the plan questionConfirms accepted vision and medical plans from your approved script
04
Take the booking requestReads open exam slots from your scheduler
05
Send the link & confirmTexts your booking link for the exam and confirms by SMS
What it costs

Care plans, and a setup quoted once

Most practice builds land in the $3K–$5K range. Your exact quote comes out of the free audit, after we scope the calls, tools and follow-up you actually need — no commitment before that.

Recovery
$599/mo
after-hours missed-call coverage
  • After-hours AI receptionist
  • Booking-link routing on the call
  • Monthly recovered-call report
Where most practices start
Growth
$1,199/mo
24/7 answering + booking workflow
  • Everything in Recovery
  • Daytime overflow, not just after hours
  • Priority QA on the call script
Pro
$1,999+/mo
multi-location & advanced follow-up
  • Everything in Growth
  • Full inbound coverage
  • Custom integrations
  • White-glove onboarding
Setup from $3,000, one time, scoped after the audit. Everything beyond the phones is a separate build, quoted on its own.
Get your free audit
FAQs

Fair questions

A consultation in a practice
No. It handles scheduling and insurance from a script you approve, and routes anything clinical, like vision changes, eye pain, or symptoms, to your staff. It does not diagnose or triage beyond the rules you set.
Yes. It answers which plans you take, like VSP, EyeMed, or a medical plan, from your approved script and sends your booking link. Specifics it cannot confirm go to your team.
We build HIPAA-aware on BAA-backed vendors and keep the data footprint minimal by default, taking only what the system needs to book or route a caller. We’re glad to show your office exactly what data is touched before you commit. HIPAA-aware means built on BAA-backed vendors; it isn’t a substitute for your own compliance review.
No commitment up front. You begin with a free Growth Leak Audit on your own numbers, then hear a test agent on a forwarded number within about three business days, before it ever touches your main line. Setup starts around $3,000 and grows with your call volume and integrations. Velaire Health care plans run $599/mo for after-hours recovery, $1,199/mo for full answering and booking, and $1,999+/mo once recall, follow-up, and reporting are included. It goes live only after QA passes and you approve it.
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See where your practice is leaking booked revenue

Curious which patient calls your practice is missing and what they’re worth? You’ll see it before you spend a dollar.

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